Not more layers.
A completely new material.
Step into the world of metamaterials and see how our patented Zetic® Technology reshapes everything you thought you knew about foam and comfort.
What is different compared to conventional materials?
Pick a property to see it move.
The most advanced foam
Zetic® foam is comfort, evolved. This metamaterial, a true third generation in comfort, delivers responsive support and even pressure distribution, leaving the heat and stuck feeling of memory foam behind.
Metamaterials are specially engineered structures that behave in ways rarely found in nature, unlocking properties you will not find in traditional materials.
Smart microstructure
Zetic® Technology is defined by its Buckled Ribs Cell Structure. This isn't just a material; it's an engineered geometry that intelligently controls how an object behaves under pressure.
Our patented foam production process allows us to fine-tune a material's Poisson's Ratio, transforming it from a conventional material into an advanced auxetic or zero-strain structure.
Unique contraction
Zetic® material is the only one that starts soft and actively hardens in response to your body. When you press on it, the entire structure contracts and densifies at that exact point, creating targeted support.
This isn't an on/off feeling; it's a smooth, linear ramp-up. It perfectly scales its firmness to match your weight, giving you customised support that never bottoms out.
Enhanced airflow
Zetic® is engineered to breathe, even under pressure. Unlike conventional materials that pancake and trap air when compressed, our open-cell structure is designed to stay open.
Even when you're lying on it, air channels are always present, promoting continuous, easy airflow. That means a cooler, more ventilated experience, all night long.
Made possible by a patented process
No one could scale auxetic foam production, until our team cracked it. Through a patented process and years of obsessive tinkering, the Smart Materials team turned a lab marvel into a mattress-ready miracle.
Zetic® was developed in collaboration with the University of Malta. The result is a foam that is exclusive to Huggah and built to last, night after night, year after year.
Zetic® beats memory foam, latex and polyfoam.
Pick the material you sleep on now.
Stuck and hot, or instantly responsive.
Memory foam is known for its stuck and hot dilemma, trapping you in a slow-sinking quicksand that seals in body heat.
Zetic® is the opposite: it's an instantly responsive metamaterial that lets you move freely and distributes pressure without trapping heat.
Bouncy, but not intelligent.
Latex foam is bouncy but it fails to contour intelligently, creating pressure points and still trapping heat.
Zetic® is the opposite: it delivers adaptive, progressive support that meets your body's unique needs, while its open structure promotes airflow to keep you cool.
Sags early, or holds its shape.
Conventional foam's biggest flaw is its short lifespan, quickly developing sags and losing support.
Zetic® was engineered to solve this: it delivers intelligent, adaptive cushioning that maintains its shape and support for truly durable, long-lasting comfort.
Advanced foam that adapts to your body
Come and feel
the Hug(gah).
Lie down, feel the difference in balanced support, and see for yourself why it adapts so perfectly to your body. Here is what we cover:
Choose your nearest showroom.
We are available at 3 locations across Malta. Pick the one closest to you.
Questions about the science
Metamaterials are specially engineered structures that behave in ways rarely found in nature, unlocking properties you will not find in traditional materials. Zetic® is our exclusive third generation polyurethane foam, engineered to flex, support and hug in ways no ordinary foam can.
Most materials get thinner when stretched. Auxetics do the opposite, they expand. For a mattress that means pressure relief, dynamic support and a stable feel across every inch. Technically it means a negative Poisson's ratio, which our patented production process lets us fine-tune.
Memory foam is known for its stuck and hot dilemma, trapping you in a slow-sinking quicksand that seals in body heat. Zetic® is the opposite: it is an instantly responsive metamaterial that lets you move freely and distributes pressure without trapping heat.
Unlike conventional materials that pancake and trap air when compressed, the Zetic® open-cell structure is designed to stay open. Even when you are lying on it, air channels are always present, promoting continuous, easy airflow.
Zetic® starts soft and actively hardens in response to your body. Press on it and the structure contracts and densifies at that exact point. It is a smooth linear ramp-up rather than an on/off feeling, so it scales its firmness to match your weight and never bottoms out.
It was developed in collaboration with the University of Malta and is produced through a patented foam production process that lets us fine-tune the material's Poisson's ratio. It is exclusive to Huggah.
Yes. Book a free 30-minute session at one of our three locations across Malta. Lie down, feel the difference in balanced support, and see for yourself why it adapts so perfectly to your body.
